With BroadView, sales and finance people can examine their historical sales results by either dollars or time. This makes regular reporting and analysis easy.
Key Features
Examine the sales data by over a dozen categories such as by: ad type, program, day-part, advertiser, product category, station, sales rep, sales group, agency, etc.
'Cut' the data up to five levels deep if desired. (Example: For the month of July, our station sold $50 worth of closed caption spots on the 6pm News to Acme Company for food products by sales rep #7.)
Compare actual vs. budget or actual vs. last period figures.