Industry Trends

MFM Panel Examines the Demand for OnDemand

When will the media business reach the "tipping point" in the ongoing switch from traditional linear programming streams to OnDemand content?  Or are we already past it? And the question for media executives - are you ahead of the curve, or behind it?

These and other core questions about the transformation now underway were discussed and debated by a panel of those on the front lines of change at the Media Finance Focus 2015 conference being held at The Arizona Grand Hotel & Spa in Phoenix, Arizona. The "Value Equation for OnDemand" panel was held this past spring.

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